Strategic advisory - Jones and Palmer

Strategic advisory that brings clarity, confidence and direction

Our approach

Strategic advisory supports organisations at moments where clarity, confidence and understanding need to shift. It’s most valuable when communications play a critical role in shaping perception, managing change or building long-term trust.

We provide senior communications advisory to help organisations navigate complexity, align stakeholders and communicate with authority. Our approach is grounded in experience across reporting, investor engagement and communications delivery, ensuring strategy translates into practice.

Supporting leaders through complex decisions Grounded in delivery, not theory Building belief through clarity and credibility

Strategic communications decisions often sit at the intersection of regulation, reputation, performance and change. Leaders need clear, considered advice that balances ambition with risk.

We work closely with leadership teams to provide advisory support that is practical, informed and aligned with organisational priorities – helping leaders make confident decisions when the stakes are high.

Our strategic advisory expertise includes:

communications strategy;
believability and investability;
board-level advisory;
reputation and change communications; and
corporate narrative and messaging.

This work supports confident communication during periods of scrutiny, transformation or opportunity.

Strategic advisory is most effective when it’s informed by real-world delivery.

Our advice is shaped by hands-on experience across reporting, investor engagement, digital and culture communications. This ensures strategy is realistic, actionable and closely aligned with how communications are actually delivered.

Our focus includes:

clear articulation of priorities and direction;
alignment between strategy and communications activity;
consistency across audiences and channels; and
careful management of risk and reputation.

This approach helps avoid disconnects between strategy and execution.

Belief is built when communications are clear, consistent and credible over time.

Our strategic advisory work supports organisations in:

strengthening how strategy and performance are understood;
building confidence with investors and stakeholders;
supporting change through clear communication; and
reinforcing trust during periods of uncertainty.

Rather than relying on bold claims, we focus on helping organisations communicate in ways that stand up to scrutiny and build confidence sustainably.

Working alongside delivery teams

Strategic advisory doesn’t replace delivery. It strengthens it.

We work alongside internal teams and advisers to ensure strategic direction informs reporting, investor engagement and wider communications activity. This integrated approach ensures advisory work has a tangible impact across the organisation.

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Talk to us

If you’re reviewing your communications strategy, navigating change or seeking senior advice on how best to communicate with key audiences, we’d love to talk.

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