Alongside delivering award—winning corporate storytelling projects for our customers, our team of experienced Thinkers are also gathering their viewpoints and opinions on corporate and investor relations websites of FTSE 100 companies.
We will shortly be publishing a summary of our findings which will cover:
- UX — covering the key areas of responsiveness, SEO and navigation.
- Quality of content — throughout the site generally to specific areas such as business model, strategy, sustainability and governance.
- Audience — our thoughts on how well the sites address the relevant stakeholder groups.
- Use of other media — includes our views on how well FTSE 100 companies use other media, such as video, to tell their corporate story.
While a summary of our research findings will be shared publicly, the intrinsic value of our work will be used to add value to our existing and new client projects to build upon our award—winning solutions.
You can register here to receive our findings via our regular newsletter; alternatively, follow us on Twitter and Linkedin.